Ascorbic acid or Vitamin C is a skin brightening powerhouse and one of the most researched, science-backed ingredients in skin care. As well as impressive skin brightening, it is a potent antioxidant. It is required for your skin to make collagen, itself a structural protein that supports skin, keeping it smooth and firm. Vitamin C boosts the production of skin lipids that are so essential for maintaining moisture levels, suppleness and for strengthening the barrier.
- Antioxidant: Mops up the damaging free radicals formed when your skin is exposed to stress. Helps prevent damage from external aggressors and improves skin after it has been impacted
- Photo-ageing defender: Excellent at protecting against UV induced damage especially, which can cause lacklustre tone, wrinkles and uneven pigmentation
- Amazing skin brightener: Vitamin C stops melanin (the skin’s pigment pigment) over-production before it starts, for an even, radiant tone