14-08-25 | Publication: IDIVA

The Fairydust Eye Makeup Trend Is Taking Over – 6 Sparkly Palettes Under ₹2K to Perfect the Look

We love makeup trends quite obsessively. Whether it’s the trending latte makeup for that bronzed sun-kissed glow, or the clean girl aesthetic with barely-there hues, we’re here for all of it. Right now, the makeup world is all about sparkles and glitter because we’re kind of bringing the Y2K trend back.

10-08-25 | Publication: Money Control

The right way to exfoliate: Do's and don’ts for healthy skin in all seasons

29-07-25 | Publication: IDIVA

Friendship Day 2025 Gift Guide: Find The Perfect Gift For Your BFF’s Personality

Friendship Day is almost here, and it’s wild to think how much has changed. Back in school, we used to hide friendship bands in our bags because our teachers weren’t exactly fans of the ritual. I studied in a convent, so things were extra strict. I still remember stuffing a bracelet into my shoe so it wouldn’t get confiscated. Those were the good old days!

29-07-25 | Publication: The Style Wire

Running Out of Friendship Day Gift Ideas? Start Here

Friendship Day isn’t about grand gestures. It’s about the small, intentional things that show you know someone well enough to care. A good gift doesn’t just surprise—it reflects your friend’s personality, needs, or those little joys they may not buy for themselves. This year, explore a collection of carefully chosen gifts that blend beauty, comfort, and thoughtful indulgence. Each one brings a different kind of joy, suited for every kind of friend in your life.

29-07-25 | Publication: INDULGE

7-step monsoon skincare routine and products for glowing, balanced skin in humid weather

Monsoons are crazy, but they are also fun! It is an enchanting season when your umbrella becomes your shield, your hair seems to have its own weather forecast, but your skin — yes your skin — struggles between being an oily mess or a dry wasteland. The humidity causes you to shine, but not in the smooth, filtered Instagram style; rather more like the ‘did you just complete a marathon?’ style.

21-07-25 | Publication: The CSR Universe

Beauty with Purpose: Oriflame India’s 30-Year Journey and the Road to 1 Million Empowered Women

For nearly six decades globally and 30 transformative years in India, Oriflame has stood as more than a beauty and wellness brand—it has evolved into a purpose-driven platform dedicated to social upliftment and women’s empowerment. At the heart of its mission lies a commitment to helping individuals—especially women—build entrepreneurial journeys that foster not just income, but also confidence, digital literacy, and community belonging.

17-07-25 | Publication: BW Retail World

India’s Beauty Boom Goes Waterproof

As India’s skincare market surges toward a USD 34 billion valuation by 2028, brands embrace waterproof, non-comedogenic innovations to meet the demands of a climate-conscious, trend-driven consumer base

14-07-25 | Publication: IDIVA

Beat The Damp Vibes! 8 Best Perfumes To Keep You Smelling Divine This Rainy Season

04-07-25 | Publication: Elle

What To Shop In Beauty This July: Elevated Essentials Edition

This edit is all about comforting essentials, luxurious surprises and beauty that doesn’t try too hard, but always shows up. BRB, adding everything to cart.

14-06-25 | Publication: News18

Surprise your father with Oriflame's Giordani Gold Essenza Man Elixir Parfum, a sophisticated fragrance crafted for men who appreciate elegance and depth

12-06-25 | Publication: Times Now News

Father’s Day 2025: Fun & Functional Picks He’ll Actually Use

Don’t listen to him when he says he doesn’t want anything! Instead, pick one of these goodies for your dad that’ll make him smile

11-06-25 | Publication: Dailyhunt

Father's Day Gifting Guide: Thoughtful Picks for the Most Important Man in Your Life

This Father's Day, go beyond the usual and gift your dad something as extraordinary as he is. From wellness to style, here's a curated list of gifts that celebrate his strength, confort, and timeless charm

05-06-25 | Publication: Hans India

5 Eco-Friendly Beauty & Fashion Must-Haves for World Environment Day

This World Environment Day, let your shopping choices reflect your commitment to a greener planet. Whether you’re updating your beauty routine, wardrobe, or work essentials, these eco-friendly picks prove you don’t have to compromise on style or performance for sustainability. Here are five planet-loving products to add to your cart and celebrate the Earth in style

21-05-25 | Publication: Financial Express

Gen Z fuels India’s anti-ageing skincare market to become a $4 billion industry

With a current market size of $2.5 billion (2024) and projected to grow to $4 billion by 2033, the anti-ageing segment is now one of the most dynamic spaces within India’s personal care industry. Some industry reports suggest a CAGR as high as 12% between 2022 and 2027, outpacing growth in traditional beauty verticals such as makeup or fragrance.

20-05-25 | Publication: Her Zindagi

Birthday Gift For Mom: 5+ Best Gift Ideas For Your Mother’s Birthday In 2025

Are you searching for the perfect birthday gift for the woman who’s given you everything? Here is a curated list of thoughtful gift ideas tailored to delight all moms.

09-05-25 | Publication: The Style Wire

Gifts of Love, Symbols of Strength: A Luxe Gifting Guide for the Woman Who Made You

This Mother’s Day, celebrate the one whose grace, strength, and love have shaped your world with gifts that speak to her timeless elegance and quiet power. From ethereal fashion to fragrant tributes, this curated guide is a love letter in the form of luxury. Here’s your ultimate listicle to inspire the perfect gesture of gratitude.

09-05-25 | Publication: WEDDING VOWS

A-Z Mother’s Day Gifting Listicle: Best Gift Ideas for Moms in 2025

Looking for the perfect Mother’s Day gift? Our curated gifting guide has something special for every mom — from luxury fragrances and skincare to delicious hampers and designer accessories. Whether you’re celebrating her nurturing heart, timeless beauty or love for relaxation, these top Mother’s Day gift ideas (2025 edition) are sure to leave her smiling. Bonus: They’re all available online, with prices to suit every budget.

29-04-25 | Publication: News18

Summer-Proof Your Beauty Routine with These Must-Haves

When the summer sun turns up the heat, your beauty routine should feel light, refreshing, and effortless. Whether you’re powering through a busy workday or stepping out for sunset soirées, these seasonal heroes keep you glowing and unstoppable. From hydration-rich skincare to weightless, long-wearing makeup, here are your must-haves to survive and thrive this summer.

20-04-25 | Publication: INDULGE

Marathon must-haves: The essentials every runner needs from start to finish

Training for a marathon isn’t just a physical journey—it’s a ritual. It’s early mornings and long strides, a mental game of consistency, and a dance between endurance and preparation. Sure, it starts with putting one foot in front of the other, but success? That lies in the details—the right shoes, the smartest accessories, and skincare that works as hard as you do. Whether you’re eyeing the finish line or simply chasing a new personal best, gear up to go the distance with style, strategy, and soul.

14-04-25 | Publication: Times Now

Beach Please! The Ultimate Summer Essentials For Your Travel Kits

Summer in India translates to scorching sun, and protecting your skin is paramount. While you pack your travel essentials, don't forget to include a sunscreen that shields you effectively, especially on your beach vacays!

02-02-25 | Publication: Elle

Beauty Inside out

08-04-25 | Publication: Elle

Sun’s Out, Glow’s On: The Only Beauty Products You Need This April

Don't sweat it, just go and get it. The hottest beauty launches of April are here! From glow-boosting skincare to summer-ready essentials, these fresh drops will keep you radiant all season

27-03-25 | Publication: The Look

Celebrate Eid in Style: The Ultimate Guide to Accessories and Skincare for Women

Eid is a time of joy, love, and celebration. It’s not just about the prayers or the festivities, but about feeling your best and looking your best as well. From stylish accessories to luxurious skincare, here’s a list of must-have items that every woman needs to make her Eid 2025 celebrations truly special!

21-03-25 | Publication: THE STYLE WIRE

Fragrance Day :What Will Be Your Signature Scent?

Fragrance is more than just a scent; it’s an experience, a whisper of memories, and a spark of emotions. It has the power to transport you to distant places, evoke nostalgia, and elevate the ordinary to the extraordinary.

21-03-25 | Publication: INDULGE

Scent-Sational picks: This Fragrance Day, discover the fragrances for every mood and moment

Unlock the world of captivating fragrances! Explore scents that evoke emotions, spark memories, and elevate your personal style

20-03-25 | Publication: Times Now

International Fragrance Day: The Hottest Affordable & Luxury Scents That Gen Z Swear By

If perfumes are your guilty pleasure, these iconic scents deserve a place in your vanity

13-03-25 | Publication: Times Of India

Last-minute Holi gift ideas for a colourful celebration!

Holi gift ideas focus on beauty, skincare, and self-care essential

12-03-25 | Publication: Indian Retailer

Best Hair & Skincare Products to Use Before and After Holi

Holi, known as the festival of colors, is one of India’s most vibrant and joyous celebrations. It marks the arrival of spring and symbolizes the victory of good over evil. The festival has deep roots in Hindu mythology, particularly the story of Prahlad and Holika. People celebrate Holi by smearing colors on each other, dancing, and enjoying festive treats.

12-03-25 | Publication: News18

Holi Self-Care: Essential Guide to Skincare, Haircare, and Overall Wellbeing

The festival of colors brings joy and vibrancy to our lives, but it can also pose challenges for our skin, hair, and overall health. Synthetic colors, prolonged sun exposure, and environmental factors during celebrations can potentially damage your skin and hair if proper precautions aren’t taken. This comprehensive guide, featuring expert advice, will help you enjoy Holi while keeping yourself protected and radiant.

11-03-25 | Publication: Idiva

Your Ultimate Holi Gift Guide With 20+ Ideas For Your Loved Ones

Holi is right around the corner, and what better time to pamper your loved ones with gifts, right? It’s the best time to shower love, and appreciation, and tell them how important they are to you.

11-03-25 | Publication: Her Zindagi

Holi 2025 Gift Ideas: 7+ Budget-Friendly Hampers for Buddies

Holi 2025 Gifts Ideas: Holi, the festival of colours, is just around the corner, bringing joy, togetherness, and the spirit of spring. It’s the perfect time to celebrate with loved ones and spread happiness. One of the best ways to show you care is by gifting something thoughtful. This year, make your friends’ Holi celebrations even more special with these budget-friendly hampers.

11-03-25 | Publication: Indulge Express

Expert-approved skincare for the dynamic woman

Today’s woman is unstoppable—breaking barriers, leading with confidence, and taking every challenge head-on. But amidst the hustle, self-care often takes a backseat. Glowing skin isn’t just about beauty; it’s a reflection of the care, love, and nourishment you give yourself. A powerful woman deserves skincare that works as hard as she does—hydrating, protecting, and rejuvenating effortlessly, so she can focus on conquering her day.

10-03-25 | Publication: IDIVA

Glow Through The Colours: 15+ Makeup Products To Ace Your Glam Holi 'Lewk' This Year

Holi is right around the corner, and honestly, who wouldn’t want to step out looking glam and glowing? However, with tight schedules and other crucial chores, we forget to look out for the best products, losing the opportunity to ace our festive look.

10-03-25 | Publication: The Look

Holi 2025 : Must-Have Hair Care Products to Protect Your Hair This Festival!

Holi is all about fun, colors, and celebrations—but it can also leave your hair feeling dry, damaged, and weighed down. To keep your hair looking vibrant and healthy after the festivities, it’s essential to have the right products in your hair care routine. Here are some must-have products to protect, nourish, and revitalize your hair this Holi:

08-03-25 | Publication: HansIndia

The Ultimate Women’s Day Gift Guide: Beauty and Wellness Picks

Ahead of Women’s Day 2025, we have listed down some of the thoughtful gift ideas that you can consider to give your female employees and teachers to make them feel special.

08-03-25 | Publication: Herzindagi

The Role of Micro-Entrepreneurship in Accelerating Women’s Empowerment: Edyta Kurek of Oriflame

IWD 2025: Plug-and-play micro-business models provide ready-made solutions that allow women to start businesses with minimal upfront investment and training, and often with logistical and financial aid.

07-03-25 | Publication: News18

5 Visionary Leaders Redefining Success Across Industries

Across industries, leaders are redefining what it means to be successful by championing diversity, empowering communities, and embracing innovation

05-03-25 | Publication: The Look

A Gift for Every Queen: Women’s Day Gifting Ideas

This Women’s Day, honor the incredible women in your life with gifts that reflect their elegance, strength, and unwavering resilience. Whether it’s jewelry that speaks to their grace, skincare that nourishes their soul, or accessories that add a touch of glamour, the perfect gift awaits. From timeless treasures to wellness wonders, we’ve curated a list of empowering gifts that will make every woman feel celebrated and cherished.

03-03-25 | Publication: Herzindagi

Women’s Day 2025: 5+ Thoughtful Gift Ideas For Employees And Teachers

Ahead of Women’s Day 2025, we have listed down some of the thoughtful gift ideas that you can consider to give your female employees and teachers to make them feel special.

03-03-25 | Publication: Business Today

Oriflame’s Edyta Kurek on empowering women, innovation, social selling and new wellness range

Edyta Kurek, Senior Vice President & Head of India and Indonesia, discusses the evolution of the Indian market, the role of women in entrepreneurship, and how Oriflame differentiates itself in an increasingly competitive landscape.

01-03-25 | Publication: ELLE

ELLE Exclusive: I Tried The New Wellosophy Skincare Range

The new skincare line takes a wellness-first approach with adaptogens and mood-enhancing formulas. We put the range to the test—here’s what stood out (and what didn’t)

11-02-25 | Publication: The Look

Glow Like Never Before: Must-Have Face Serums for Radiant Skin

Serums are the secret weapon in every skincare routine. These high-powered formulas are packed with concentrated active ingredients that target specific skin concerns, delivering rapid and visible results. Whether you’re dealing with dark spots, dryness, wrinkles, or uneven texture, the right face serum can work wonders, leaving your skin glowing and rejuvenated.

10-02-25 | Publication: elle

From the heart valentines beauty gifts for your special lady

10-02-25 | Publication: Indulge Express

Get pout ready this Valentine’s Day with these stunning lip colours

For a stunning Valentine's Day look, choose lipsticks, lip colors, and lip balms that hydrate and enhance your lips. Opt for rich, long-lasting shades like soft pinks, deep reds, or subtle nudes. Hydrating formulas with nourishing ingredients like shea butter and vitamin E will keep your pout smooth and kissable. We list out some of the best lip products for you, and of course these make for amazing gifts for Valentine’s Day.

10-02-25 | Publication: News18

Valentine's Day 2025: The Ultimate Valentine's Day Gifting Guide

Valentine's Day 2025: Discover the perfect way to express your love with our curated selection of thoughtful and unique Valentine's Day gifts

08-02-25 | Publication: TimesNow News

Your Girlfriend Will Swipe Right On These Gen Z-Approved Valentine’s Day Gifts!

Gift Ideas for Girlfriend: Whether she is into self-care, fashion, beauty or tipples, here are the best Valentine’s gifts for 2025!

08-02-25 | Publication: Indulge

Celebrate love with these exquisite Valentine’s Day fragrance sets

This Valentine’s Day, elevate your romance with a captivating perfume. A signature scent creates lasting memories and adds a personal touch to the celebration. Whether it's a floral, fruity, or musky fragrance, the right perfume can enhance the mood, making every moment unforgettable and your presence truly alluring.

06-02-25 | Publication: Her Zindagi

Valentine’s Day Gift Ideas 2025: Top 5+ Options To Surprise Your Wife Or Girlfriend

Want to surprise your beloved with exciting gifts on Valentine’s Day? Check out these unique gift ideas that will make your wife or girlfriend go awed.

06-02-25 | Publication: The Look

Top Valentine’s Day Gifts Ideas for Her

Valentine’s Day is the perfect occasion to show your affection with a meaningful gift that speaks from the heart. Whether you’re looking for something classic, romantic, or unique, we’ve curated a list of stunning gift ideas for the special woman in your life.

03-02-25 | Publication: News18

Top 5 products to start your fitness journey this february.

Made in Sweden, these fish gelatin capsule are a powerful daily antioxidant supplement designed to protect cells from oxidative stress caused by environmental factors, lifestyle choices, and ageing.

25-01-2025 | Publication: The Look

Discover Oriflame’s Tricolor-Inspired Tender Care Trio Multipurpose Balm Set

Oriflame presents a thoughtfully designed Tender Care trio set of multipurpose balms that beautifully echoes the colors of India, just in time for Republic Day.

17-01-2025 | Publication: dailyhunt

Dress to Impress : Your Ultimate Style Guide for the Coldplay Concert

It's happening! The Coldplay concert in India is almost here, and the excitement is real!

16-01-2025 | Publication: BW Retail World

Sustainable Beauty And Social Selling: Navigating India’s Market

Edyta Kurek, Senior Vice President, Oriflame India and Indonesia, discusses the brand’s innovative retail strategies, focus on sustainability, and commitment to empowering local entrepreneurs in India’s competitive beauty market

13-01-2025 | Publication: Indian Express INDULGE

Thoughtful Lohri gifts: Perfect tokens of love for your festive celebrations

Lohri is a vibrant festival celebrating harvest, warmth, and togetherness, marked by bonfires, dancing, and sharing joyous moments. Lohri gifting is all about celebrating warmth, joy, and togetherness.

12-01-2025 | Publication: Substainbility Karma

Cross-border partnerships can accelerate circular transition: Edyta Kurek of Oriflame

The transition to circular practices requires a significant initial investment but offers substantial long-term returns. Companies who have started implementing circular principles are seeing benefits beyond environmental impact.

10-01-2025 | Publication: HansIndia

Thoughtful and Unique Lohri Gifting Ideas to Spread Warmth and Cheer

Lohri, the vibrant festival of harvest, is a perfect occasion to exchange thoughtful gifts that spread warmth and cheer. Celebrate the joyous spirit by choosing unique presents that resonate with the festival’s traditions, such as handcrafted items, gourmet hampers, or eco-friendly decor. Here are some creative ideas to make Lohri memorable!

02-01-2025 | Publication: News18

Future-Proofing the Beauty Industry: Embracing Lifestyle Trends for Sustainable Growth

The future of the beauty industry lies in embracing lifestyle trends that prioritize personalization, sustainability, wellness, inclusivity, and proactive regulatory compliance

26-12-2024 | Publication: Times of India

How 2024 beauty trends celeberated diversity and inclusivity

The beauty industry in 2024 embraced diversity and inclusivity celebrating individual uniqueness

26-12-2024 | Publication: The Look India

Beauty and Haircare Products You Need to Try in 2025

25-12-2024 | Publication: Indulgexpress

Last-minute Secret Santa gift ideas: Spread holiday cheer with thoughtful surprises

For a gift that embodies elegance and allure, Oriflame’s Whispers of Me Eau de Parfum is the perfect choice.

24-12-2024 | Publication: Times Now

Christmas Gifts That Your Friends Will Flaunt On Their Next Trip!

24-12-2024 | Publication: Business World

Winter Skincare In India Soars As Innovations, Accessibility Drive Market Growth

The winter skincare market in India continues to experience substantial growth, driven by an increasing awareness of seasonal skincare needs and innovations that address the unique challenges of colder months.

20-12-2024 | Publication: News18

Christmas Gifting: Thoughtful Presents That Create Lasting Memories

Christmas gifting is all about thoughtful presents that show you care, bringing joy and creating lasting memories with every carefully chosen item.

20-12-2024 | Publication: The Look

Glow Into Christmas: Must-Have Skincare & Beauty Essentials for the Festive Season

This Christmas, it’s time to treat yourself to the ultimate indulgence with skincare and beauty essentials that nourish, rejuvenate, and enhance your natural glow. Whether you’re getting ready for festive parties or enjoying cozy winter moments, these carefully selected products will help you feel refreshed, radiant, and ready for the season.

18-12-2024 | Publication: The Look

Oriflame The One – 5-in-1 Wonder Lash Ultra Waterproof Mascara: The Secret to Perfect Lashes That Last All Day

If you’ve ever dreamed of lashes that are bold, defined, and effortlessly glamorous, then Oriflame’s The One 5-in-1 Wonder Lash Ultra Waterproof Mascara is about to become your go-to beauty essential. Designed for bold beauty lovers, this is the first mascara in the world to be clinically tested for smartphone color intensity, making your lashes look hyper-black on-screen and in real life.

13-12-2024 | Publication: Indulge Express

Brides day out! Essential bridal beauty products are here

Every bride dreams of looking radiant and flawless on her big day. As wedding season approaches, finding the perfect bridal makeup becomes a transformative journey, blending timeless elegance with personal style.

13-12-2024 | Publication: MSN

Astaxanthin: A powerful antioxidant defence against rampant pollution

India is suffering from an unprecedented pollution crisis - it is now the second-most polluted country in the world, with air pollution making up the biggest threat to the health of the population. Exposure to major air pollution shortens life expectancy by an average of five years. Certain regions have it worse; in Delhi, for instance, air pollution is estimated to curtail lives by up to 12 years.

09-12-2024 | Publication: News 18

The Big Fat Indian Wedding Beauty Bible: Glow Through Every Ritual

Whether you’re the bride, bridesmaid or guest, these beauty must-haves will ensure that you steal the spotlight at every ceremony.

09-12-2024 | Publication: Times of India

Astaxanthin: A powerful antioxidant defence against rampant pollution

India is suffering from an unprecedented pollution crisis - it is now the second-most polluted country in the world, with air pollution making up the biggest threat to the health of the population.

21-12-2024 | Publication: News18

Winter Makeup and Skincare: Expert Tips to Keep Your Skin and Look Flawless

Your winter beauty routine can withstand the challenges of cold weather, leaving your skin and makeup radiant all season long with these tips

19-12-2024 | Publication: News18

Celebrating Women Entrepreneurs: Transforming Challenges into Opportunities

As we celebrate Women’s Entrepreneurship Day, let’s honor the incredible women who are turning dreams into realities and challenges into opportunities

18-12-2024 | Publication: Indian Express Indulge

International Men’s Day: Elevate his scent game with premium fragrances

This International Men’s Day, celebrate the men in your life with the gift of fragrance. Whether it’s a luxurious perfume, an alluring eau de toilette, or a long-lasting deodorant, fragrances make thoughtful gifts that enhance personal style and leave a lasting impression.

18-12-2024 | Publication: The Look

Celebrate Him: Unforgettable International Men’s Day Gift Ideas

This International Men’s Day, surprise him with a gift that speaks to his style, sophistication, and lifestyle. From timeless watches and luxury leather accessories to premium skincare sets and signaturefragrances, our curated selection has something for every man. Whether he’s into classic timepieces, high-end grooming, or refined scents, these gifts combine luxury with functionality, making a lasting impression. Celebrate him with a thoughtful, elevated gift that enhances his everyday routine.

18-12-2024 | Publication: The Look

Oriflame The One – 5-in-1 Wonder Lash Ultra Waterproof Mascara: The Secret to Perfect Lashes That Last All Day

If you’ve ever dreamed of lashes that are bold, defined, and effortlessly glamorous, then Oriflame’s The One 5-in-1 Wonder Lash Ultra Waterproof Mascara is about to become your go-to beauty essential. Designed for bold beauty lovers, this is the first mascara in the world to be clinically tested for smartphone color intensity, making your lashes look hyper-black on-screen and in real life.

18-12-2024 | Publication: dailyhunt

The Ultimate Lash Upgrade: Oriflame's 5-in-1 Wonder Lash Ultra Mascara Waterproof

For those who love bold, dramatic lashes that look stunning both in person and on-screen, Oriflame's The One 5-in-1 Wonder Lash Ultra Mascara Waterproof is a game changer.

13-12-2024 | Publication: Indian Express Indulge

Brides day out! Essential bridal beauty products are here

Every bride dreams of looking radiant and flawless on her big day. As wedding season approaches, finding the perfect bridal makeup becomes a transformative journey, blending timeless elegance with personal style. From long-lasting foundations to bold eye looks, these essential makeup techniques and products will ensure you shine with confidence, creating beautiful memories that will last a lifetime.